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(a) For any violation of a provision of this subchapter, an action may be brought by:
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(1) A person who received the unsolicited commercial electronic mail or unsolicited sexually explicit electronic mail that violates this subchapter; or
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(2) An electronic mail service provider through whose facilities the unsolicited commercial electronic mail or unsolicited sexually explicit electronic mail was transmitted.
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(b)
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(1) In each action under subdivision (a)(1) of this section, a recipient or electronic mail service provider may elect, in lieu of actual damages, to recover the lesser of:
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(A) Ten dollars ($10.00) per unsolicited commercial electronic mail or unsolicited sexually explicit electronic mail sent to a previously opted-out electronic mail address or transmitted through the electronic mail service provider or otherwise sent in violation of this subchapter; or
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(B) Twenty-five thousand dollars ($25,000) per day the violation occurs.
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(2) Each prevailing recipient or electronic mail service provider shall be awarded costs and reasonable attorney’s fees.
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(c) It is an affirmative defense to a violation of this subchapter if a person can demonstrate that the sender at the time of the alleged violation had:
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(1) Maintained a list of consumers who have notified the person not to send any subsequent commercial electronic messages;
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(2) Established and implemented with due care and reasonable practices and procedures to effectively prevent unsolicited commercial electronic mail messages in violation of this subchapter;
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(3) Trained the sender’s personnel in the requirements of this subchapter; and
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(4) Maintained records demonstrating compliance with this subchapter.
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